It is possible that you are working hard to attract a large number of visitors to check your content, but only have them left after a few seconds. This is really frustrating as it means people are not interested in what you say, resulting in a low level of page views.
To be frank, attracting new readers to your site can be an easy task, but the hard part is how to retain them to stay and how to increase page views achieved by each visitor. With this in mind, we have listed the top 10 tips in the following, with which you can have your page views boosted by 50% or even more.
Tip 1 – Content is Everything
In the very beginning, you have to ensure the worth-reading blog posts to your readers, without any grammar error or spelling error. This is the most basic aspect that gives them the great first-time impression on your articles, and results in a strong motivation for them to check more webpages or blog posts on your site.
In addition, you need to ensure the fresh writing for all of your posts, coming with the new angles to some hot topics and the new writing styles to better explain your thoughts. In the following, we have listed some useful tips about how to come out the good blog posts for more page views.
- Search for the topics that people are interested and write with your own understanding and points of views.
- Ensure the error-free content and determine the proper layout for content display.
- Write something new and fresh, with no rewriting or even plagiarizing parts.
Tip 2 – Pay Attention to the Relevancy among Your Blog Posts
Achieving a high level of relevancy among all your articles simply plays a critical role for the success. As researched, we have found that almost all the popular websites relate their posts to each other with the internal links. Thus, when people check one post, they are likely to click those inner links to jump to another relevant article. This practice surely increases page views per visitor, and in the meanwhile, helps your readers learn more about a special topic.
For the proper adding of internal links, you need to follow the below principles.
- The linked posts must be highly related to the current post.
- The anchor texts of the links need to be natural and keyword-rich.
- It is recommended to add no less than two internal links for each post.
To boost the relevancy, we also recommend you to consider adding the Related Posts area at the bottom of each article. With it, your readers can be encouraged to view more posts for getting more information of what they are looking for.
Note that this is also a great method to reduce the bounce rate of your site.
Tip 3 – Display Some Featured Posts in the Sidebar or the Homepage
People love your recommendations of some worth-reading articles. In this case, you can display some “Popular Posts” or the “Editor’s Pick” in your sidebar or the homepage, giving people a strong signal that these posts can never be missed up.
As researched, these popular posts generally get plenty of page views by your first-time readers. In the following, we’d like to list some tips about how to better utilize this strategy.
- Your webpage sidebar is the better location than the homepage for showing these featured articles.
- You’d better change these recommended posts about once a month.
- Do not display too many recommendations. The top 5 posts are the maximum showcase.
Tip 4 – Split Up the Lengthy Post into a Series
Have you ever come out the lengthy blog posts to explain some large or complicated topics? If yes, you can increase the page views simply by breaking them up into multiple separate smaller articles, each of which is coming with the unique point.
However, we have to mention that this strategy needs to be adopted carefully. If you cannot ensure the rich content for each separate part, you’d better get rid of it. After all, people are not willing to click multiple pages for more content that can easily be put into one page.
Tip 5 – Achieve the Random Reading
This is a great feature we have learned from List25. In the navigation bar of this site, next to the search button, you can find a special sieve button. By clicking it, you will be redirected to a random article of this site. As tested on our sample site, the encouragement of random reading surprisingly results in a large boost on the page views.
Here, we highly recommend you to locate this button at a hot spot of your site, along with an attractive design.
Tip 6 – Showcase the Excerpts on the Front Page and the Archive Page
Previously, we have checked the Blog area of HostGator and have found a terrible thing that they showcase the full content for each article in the front page. This means you can check the content of all the posts without the need to make further clicks. To be frank, this practice can result in 3 bad results.
- Readers may feel hard and time-consuming to find what they want by scrolling down the page.
- Too many contents on the front page can do no good to the loading speed.
- Your page views can be reduced greatly.
Having these in mind, we sincerely recommend you to display the excerpts for your blog posts on both of the front page and the archive page. Here, you need to pay attention that the excerpts need to be concise and attractive, summarizing your articles in the most eye-catching manner. Besides, the Read More button is worth trying.
Tip 7 – Create the Category Menu
If the content of your website can be categorized into multiple groups, you’d better showcase these categories in your navigation bar using the drop-down selector. The below example can give you some inspirations.
This practice is pretty convenient for people who are looking to find as much relevant information as possible from your site, encouraging them to view multiple pages in one time to find what they want.
Tip 8 – Pay Attention to the First-Time Impression
In fact, it only takes a few seconds for a visitor to form the first-time impression on your site. If the impression is positive, they may have enough motivation to click on more pages. Otherwise, they will leave your site and look for other great options.
It is true that the content plays a vital role for the first impression, but before people checking the details of your posts, what they see firstly is the overall page design. In this case, you’d better ensure the well-organized layout, proper color schemes for font and background, appropriate utilization of graphical components and many more.
To be frank, this part cannot increase the page views directly, but can increase your chances for redirecting readers to multiple posts on your website.
Tip 9 – Add the Search Box
As researched, almost all the popular sites offer the search feature to help readers search for some articles via the keywords or special phrases. As it generally comes out multiple results, your readers surely can achieve multiple page views for each visit.
Tip 10 – Encourage Readers to Go Back
You’d better try your best to encourage your current readers to go back to your site for further reading. To achieve this, the easiest way is to send them the newsletter. Thus, each time you have added something new on your site, they can be informed. If they are interested, they will check your site again to view some pages.
In addition, if you open the comment section for your blog posts, you can encourage your commentators to subscribe to their comments. Then, once there are some replies, they can be noticed to come to your pages again for checking the subsequent responses.